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Showing posts from July, 2018

Why SEO Should Be An Essential Aspect of Your Business's Promotional Activity?

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If you haven't remained aloof to modern marketing techniques you would have definitely heard and read a lot about search engine optimization. For most people it is a means to improve their digital footprint and grow their brand digitally. But SEO services are often misunderstood in terms of value they add to your promotional activity. They are merely seen from the narrow prism of traffic and rankings on the search engines. On the contrary a SEO services company would offer you much more than mere traffic and visibility and here we take a look at why SEO should be an essential aspect of your business' promotional activity. It Adds Credibility to Your Brand Recall the good old days when businesses would paint the town with hoardings and posters to promote products and services. The reason behind such campaigns was to put the brand in front of the potential customers' eyes. When done smartly they would strike the right note in the minds of the target audience. SEO does ...

SEO in 2019, Which Practices You Should Avoid and Why.

SEO is a never-ending race and marketers and bloggers know that. In order to achieve success in the SEO world, it's important to stay updated on Google's changes, impact and new avenues, therefore, these are some important pieces of advice on which practices you should avoid while optimising your content online. Link Building: Avoid Forum Posts John Mueller posted this after someone asked if Reddit comments are dofollow. The guy wrote:  I recently commented on another thread regarding this, and I just did a double-take and Reddit comments indeed appear to not have the "nofollow"-relation? So are Reddit comments then essentially dofollow and SEO-worthy? How do they work? John Mueller's response: How does link spam with forum comments work? Very badly" Keyword Research vs Search Volumes Search volumes are the key to understand how your blogs and your content could impact your impressions. In order to do that, you must know the fact that targeting low s...